AdExpress is about connecting the neighbourhood

P2P and B2B

AdExpress magazine is a Mega Flyer - a Super Flyer with very important features that ensure readership.
It is also environmentally responsible - cover is 100% recycled paper while the body of the magazine is printed on paper made from 100% plantation fibre.

Its focus is the local area and its distribution is aimed at saturating the neighbourhood. We call on locals to contribute articles, ideas and recipes. It does not pretend to be a news magazine. You will not find news items but a good serving of upcoming events and obscure items like club meetings, school fetes, live music in pubs and clubs and garage sales.

And never crowded with real estate advertisements.

Although it is unashamedly an advertiser, it will carry plenty of interesting (even offbeat) articles and useful information. We try to maintain an ad-to-info ratio of 60:40

Why this magazine and who's behind it?

The publisher, FC Productions, is a printing company that started life as a photographic/design/prepress company. Being rather fanatical about quality of production we decided to take on the printing aspect of the visual communication chain to ensure the final quality the customer gets. We are constantly looking for ways to improve our service and, as a result, have become a highly innovative company. Over the years we have been printing flyers for small businesses in the area and have often been asked if we could also distribute them.

Why merely print and distribute? With a little more effort (are you kidding?), why not produce a co-operative flyer/distribution medium that will reduce costs for all? Why not go a little further and produce something useful for the community and at the same time also ensure retention of the material?

After a few years' planning, the AdExpress is launched - 1st issue March 2008.

For more information call (02) 9810 1988

adexpress@fcproductions.com.au